Food -> Eats THU, FEB 10 3:32PM by Anna Purdy

Naked Pizza dons Acadian clothing

Naked Pizza will be opening in March on Arnould Boulevard, near Brother’s.

Lafayette seemingly has more successful, locally owned restaurants than most other cities. We love our food and we don’t settle for less. So what makes New Orleans’ Naked Pizza a viable addition to the collection of menus we have in our kitchens? According to its PR and marketing coordinator, Ellen Altamirano, Naked Pizza will be opening in March on Arnould Boulevard, near Brother’s. In addition to New Orleans, the company has locations in Florida, California and even internationally in Dubai.

Advocacy branding is a growing public relations and ethical movement, the “put up or shut up” marketing attitude. Rather than preach organic or healthful eating, businesses like Naked Pizza are opening with that assumed stance as their credo. Naked Pizza is using the fast food culture to deliver (literally) food that is as good for your body as it is to your palate.

Naked Pizza creates pies with crusts made with whole grains and added probiotics (which you've surely heard of probiotics in those yogurt commercials with Jamie Lee Curtis). It eschews processed flours, synthetic cheeses or chemically preserved toppings and sauces for tastier and healthier fare. Naked Pizza even offers a gluten-free pizza crust. You can choose your own toppings or delve into its specialities like the Ragin’ Cajun — is it possible to have a Louisiana restaurant without something with that moniker on its menu? — which is sausage, chicken, garlic, bell pepper and onion. On the other end of the spectrum are offerings like Superbiotic pizza, which is topped with artichoke, spinach, peppers, mushroom, garlic, red onion and cilantro.

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Comments (5)

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written by Lovel Trahan , February 11, 2011 - 09:18 pm

Thanks for this article, I was just mentioning how Lafayette needs more independent restaurants!

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written by Unempirical Observer , February 14, 2011 - 05:45 pm

I like this news, but one question lingers.
Wouldn't the beneficial bacteria (the probiotics) be killed in the cooking process? Heat tends to kill bacteria, good or bad ones.

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written by Cajun Yodeler , February 14, 2011 - 06:21 pm

I tried this once but the hot cheese fell in my lap and burned real bad. Now, I always wear clothes.

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written by Anna , February 14, 2011 - 07:17 pm

Unempirical Observer: I thought this was an excellent question. I emailed my contact at Naked Pizza's PR and this answer is what I received:

"When our co-founders Jeff Leach and Randy Crochet worked on perfecting our recipe, they did research into probiotics that are heat-resistant (unlike the probiotics found in yogurt).

Hope that helps!

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written by Yum! , April 13, 2011 - 12:53 pm

Naked Pizza is pretty good! Just don't get a pepperoni pizza. To me, Pepperoni pizza is supposed to be thicky greasy and cheap tasting. Naked Pizza's best for the meat eater pizza, or the pizzas with finer ingredients like the artichokes and feta!

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