When One Hope Wine began in 2007, the intention was to create great wine along with supporting great causes — and now, the “cause-centric commerce,” as CEO Jake Kloberdanz calls it, is supporting seven different causes, both national and global, where every bottle purchased equals a contribution. Each variety of wine is paired with a different national charity, and that charity receives 50 percent of the profits earned. One Hope began with only the cabernet, merlot and chardonnay and has since added one new varietal each year. All of the wines are vinted by Robert Mondavi Jr. in Napa Valley, and each bottle runs between $10 and $13.
From light to dark, the wines start with sauvignon blanc, which supports the American Forestry Association, and each case sold equals 12 new trees. The grassy notes in the sauvignon blanc lent themselves to the partnership. One Hope’s best-seller, the chardonnay, supports the National Breast Cancer Foundation, which focuses on breast cancer prevention. Eight cases sold equals one mammogram for a woman who wouldn’t ordinarily be able to afford the exam.
The zinfandel is blended with a sirah, which softens the style, but the wine retains a peppery taste on the end. The zinfandel is crafted from an American grape with tough skin, which is why One Hope paired it with Snowball Express, a charity for children of fallen military members. The cabernet sauvignon is the second-best seller and donates to the fight against autism, providing one hour of AVA therapy for every four cases sold.
The merlot aims to combat the worldwide AIDS epidemic by contributing to Alicia Keys’ foundation, Keep a Child Alive. Two cases of the merlot is equal to a month’s worth of medicine for a pediatric AIDS victim in Africa. The most recent addition is a brut sparkling wine that focuses on childhood hunger relief with an astonishing case-to-contribution ratio: one case equals 100 meals for a child in need.
“The wines are made for easy drinking,” says Libby Congelliere, the One Hope rep for Select Wines Inc. “The quality of the wine is top priority [and each] cause is the focus of the business model. It’s built into the brand, [so it’s] intrinsically giving back throughout the year.
“It makes sense. We could change the marketplace.”
One Hope began distributing in Lafayette in October to local businesses including Rouses, Champagne’s Market, Cena, Ambassador Wine Shop, Marcello’s Wine Market and Albertsons on Ambassador Caffery.
Here's your daily look at late-breaking national and international news, upcoming events and the stories that will be talked about Friday, April 18, 2014:
Friday's Blogs from the Bog!
Time and time again, the Lafayette Parish School Board shows an overwhelming tendency toward idiocy, but Wednesday night’s contentious discussion over Northside High School’s teen mother program tops the list of dumb discussions.
C & C Technologies, HIT Fitness, R3 Sciences, the Acadiana Symphony Association and the United Way of Acadiana recognized for innovation.
“The accomplishment of this goal within the next ten years is not only critical for the region to effectively compete with other regions for residents and businesses, but also to provide an amenity for everyone in Acadiana to enjoy.”
Education Superintendent John White says a continued push to try to keep Louisiana from using tests associated with the Common Core education standards are creating "a state of chaos" for public school teachers.
The Acadiana Symphony Orchestra has decided to end its traditional Independence Day spectacular known as Red White & Boom.
Under the deal, Teche shareholders would get 1.162 shares of IberiaBank for each share of Teche stock.
Gov. Bobby Jindal's plan to use $210 million in surplus and one-time money to help balance next year's budget received the backing Thursday of the State Bond Commission, support that was needed for the maneuver to work.
Acadiana's nightlife guide.
State wildlife and fisheries agents have arrested a 39-year-old man accused of stealing crawfish.
An East Feliciana Parish lawmaker has jettisoned his proposal to make it harder for a condemned prisoner to appeal a death sentence.
Senators advanced a proposal Wednesday that would let the governor remove New Orleans-area levee board members for violating what he considers to be public policy, despite concerns it would introduce political meddling into state flood protection.
The must have pieces this season
Dave Perkins, LCG Comp Plan honored along with local architects and designers at the 2014 INDesign Awards
Greg Manuel’s Lafayette-based residential development company is taking advantage of exponential industrial growth in Lake Charles.
Longtime Lafayette retailer ventures online.
It’s not how aggressive or conservative you are — it’s planning for risk that matters most.
Thanks to cutting-edge digital technology, more and more consumers are banking on ATMs and mobile phones.
Regional bank bids farewell to Downtown May 30
ABiz takes a look back at the most noteworthy moments for the local banking industry over the last year.
Most experts say short-term interest rates will be unchanged through 2014, but long-term rates are inching up.
Largest recruitment event in Acadiana returns May 21 to the Cajundome Convention Center
A lawyer’s ad should only be a starting point, as there is much more to consider when seeking quality representation.
Thanks to the inaugural 2012 INNOV8, a design for lifting heavy objects was brought to market.
The annual juried competition recognizes excellence in architecture, interior design and historic preservation in Lafayette and the five surrounding parishes.
Cypress Bayou GM hosts open house.
New hires, promotions, transfers in Acadiana business
The scion of a landmark Four Corners restaurant climbs back into Lafayette’s culinary scene as franchisee for a popular burger chain.
The Lafayette City-Parish Council on Tuesday will vote on a resolution that if approved would clear the way for a December ballot proposition asking voters to approve a 1-cent sales tax parishwide to help fund the construction of a new terminal at Lafayette Regional Airport.