First, it was a low-cal margarita marketed to women. Three years later, it’s a full-blown Skinnygirl lifestyle encouraging healthy habits for ladies.
The Skinnygirl 100-calorie margarita, made with all-natural flavors by reality TV star turned health mogul Bethenny Frankel, was launched in 2009, but its real takeoff (and the point when it began reaching the shelves of local liquor and grocery stores) came in late spring of last year when the line was picked up by Beam Inc.
In addition to Skinnygirl’s new low-cal liquors, pre-made cocktails and wines, all of which can be found at Rouses, the Skinnygirl brand also incorporates exercise tips, strategies for organizing your life and healthy meal recipes through its website and various forms of social media.
Skinnygirl Strawberry Basil
2 parts Skinnygirl Bare Naked Vodka
2 large muddled strawberries
3 to 4 pieces of basil
Pour over ice and top with club soda.
Skinnygirl Farmer’s Market
2 oz Skinnygirl Cucumber Vodka
2 pieces of grapefruit, muddled
3-5 pieces of basil, muddled
Garnish with cucumber
Pour over ice and top with club soda
For the first time in at least five years, retired teachers, state workers and school system employees could see an increase in their pension checks.
Lawmakers and Gov. Bobby Jindal's administration shared a collective sigh of relief with the news that Louisiana's tax amnesty program brought in the $200 million that they used to help balance this year's budget.
Drew Brees often makes the extraordinary look routine, particularly during night games in the Superdome.
The Cane Fire Film Series will be screening The Savoy King, a feature documentary on Swing-era drummer-bandleader Chick Webb, Ella Fitzgerald, and Harlems Savoy Ballroom.
The teams were extended invitations Sunday for the New Year's Day matchup played at Raymond James Stadium, home of the NFL's Tampa Bay Buccaneers.
Outfit Of The Game looks at jewelry
Holiday party with style
Funds will expand Early College Academy from 250 to 1,000 students
Here's your daily look at late-breaking national and international news, upcoming events and the stories that will be talked about Monday, December 09, 2013:
Let ’em know and you could win a $250 night out.
Paul’s customer giveaway named
Some of the many events taking place this weekend include The Festival of Light and the Fire & Water Festival.
Appropriate for the season of giving, exhibit features behind-the-scenes images of beloved icon.
Oilfield services company Baker Hughes Inc. says the number of rigs exploring for oil and natural gas in the U.S. increased by 12 this week to 1,775.
The state labor department figures released Friday show the initial claims decreased to 1,850 from the previous week's total of 2,854. For the comparable week a year earlier, there were 4,048.
If all 44 projects are approved, about $300 million would remain in the fund set up as a down payment to help the Gulf.
Last week, the Saints gave up 429 yards to Seattle, second most in a game this season.
kiki hosting designer’s latest
Laid back cuts for the NOLA Bowl
Flavors of mama’s holiday sweet treat with a twist