Recently, representatives from the Governor's Office of Film and Television Development were in Lafayette for a seminar showing howÂ we can better prepare Acadiana to take advantage of film and TV production opportunities coming to Louisiana, especially through the state's tax incentive program. Some at this seminar felt that the state bypassed Acadiana in favor of Shreveport who is now hosting "runaway" Hollywood productions who were running away again, this time from Katrina in New Orleans.
To the state's credit, Lt. Gov. Mitch Landrieu commissioned economic research and evaluation of arts and culture in Louisiana. The results were revealing, yet not surprising. Here are a few points from that study that may be useful to us in Acadiana's creative economy.
"One of the most important principles in economic development is to build upon the assets and strengths that you have, and not try to compete in areas where you have limited competitive advantage."
Bottom line, Hollywood is in Louisiana mainly for the tax credits. Our local cultural brand has eroded to the extent that anyone can "download" Cajun and Creole for their own fun and profit. Forget runaway productions; we've got a serious problem with a runaway culture. We must restore the integrity of our cultural brand and begin enhancing its authenticity before no one is left who can de-mystify our so-called "mystique."
"There remains enormous potential in the overseas tourism market, particularly among populations that have a natural affinity to Louisiana and want to experience something other than mainstream American popular culture."
Are we effectively tapping into the global market? Our local Francophone culture remains of great interest to Canada, France and French-speaking Africa. Even in Shreveport they will not deny that our French connection has historically been the main ingredient in the Louisiana brand. If Acadiana really wants to be a player in the film industry, we cannot afford to simply feature our unique culture as a backdrop: it should take a leading role.
"The cultural economy needs fresh talent and provides an attractive avenue for young people to channel their considerable creative energies."
One way to get the attention of film and television producers is to have a trained workforce. We know Louisiana people have a stronger sense of place than anywhere else in the country. When our young people are offered opportunities to truly connect with their culture, fewer and fewer will feel compelled to leave.
The state could do more to promote Acadiana as a film and television site, but Acadiana needs to take the lead in sustaining our local indigenous culture, making it a full partner in this and in all sectors of the cultural economy. This is our greatest resource, and few can compete with it.
Corporations spending in state elections; Kenny G and Hong Kong; states resist gay marriage and more national and international news for Thursday, October 23, 2014.
School board members Mark Babineaux, Hunter Beasley and Tehmi Chassion can vote to fire Cooper — because we all know that’s exactly what they’ll do.
District 2 school board candidate Simon Mahan is hoping to unseat first-term incumbent and former Carencro Mayor Tommy Angelle in the Nov. 4 election.
District Attorney Mike Harson is showing his desperation by falsely attributing quotes to his opponent and blocking journalists from his social media.
The governor is traveling the country laying the groundwork for a possible 2016 presidential campaign, but his approval ratings at home hover well below 50 percent.
State District Judge Bob Downing extended the order and delayed a planned Wednesday hearing about a permanent injunction while negotiations continue between Attorney General Buddy Caldwell and the waste disposal site operator.
New Louisiana higher education commissioner Joseph Rallo will be paid more than his predecessor.
Elijah McGuire and Alonzo Harris each had four rushing touchdowns, and Louisiana-Lafayette rolled to 419 yards on the ground in a 55-40 victory over Arkansas State on Tuesday night.
Bill and Hillary Clinton are the validators-in-chief for Democrats struggling through a bleak campaign season in states where President Barack Obama is deeply unpopular.
President Barack Obama is turning to black radio listeners to plead for midterm votes, a targeted approach to drum up Democratic support at a time when many candidates don't want him around in person.
"I am extremely disheartened by the political machines that are attempting to hijack my efforts along with others that advocate for children."
Landrieu, who is fighting to keep her seat for a fourth term, said that Ebola is serious and precautions should be taken, but she accused Republicans of using the virus outbreak in West Africa to "create fear" here at home.
Law enforcement agencies are participating in a "Louisiana Heroin Summit," designed to address the recent rise in heroin use and drug-related deaths around the state.
State education officials are preparing to release performance scores for public schools and public school districts.
Saints coach Sean Payton is starting a new week by emphasizing, repeatedly, the many good things he noticed during New Orleans' latest loss.
We will be offering our recommendations on the constitutional amendments tomorrow.
The justices did not comment in leaving in place lower court rulings that dismissed the lawsuits against BP and other companies involved in the worst U.S. offshore oil spill.
White registration is down by 7,700 voters while black registration has shot up by 7,100 voters.
Even though it had been rumored for months, U.S. Sen. Mary Landrieu finally pulled the trigger recently on a major campaign shakeup that moved control over to a few Big Easy insiders.
Louisiana's health department says it will seek law changes to stop billing sexual assault victims for exams and tests.
It wasn’t the historic slashes to higher ed funding or the ensuing tuition spikes that recently had LSU’s student body and faculty riled up in collective outrage.
Will $400 be enough for the re-election campaign of LPSB's Hunter Beasley to overcome two years of holding our school system hostage and hurting the education of our children all because of a personal dislike of the superintendent?
Saints tight end Jimmy Graham said Friday he expects his playing status in Detroit to be decided by coach Sean Payton on Sunday, shortly before the game.
Lawmakers have sidestepped a decision on whether they accept claims from Gov. Bobby Jindal's administration that the state closed last year's books with a nearly $179 million surplus.
Coming off the high of a fourth quarter comeback against Tampa Bay and a helpful bye week, linebacker Junior Galette sees a real turnaround coming for New Orleans' struggling defense.