Cox Communications now has promo spots touting the cable provider's community involvement, as Cajun music plays in the background. BellSouth recently ran a business profile ad in The Times of Acadiana that stated the company has been "serving Lafayette with fiber for more than 20 years." (BellSouth and Cox use a mixture of fiber and copper lines.) Meanwhile, City-Parish President Joey Durel and Lafayette Utilities System Director Terry Huval have started a new weekly call-in show on Acadiana Open Channel (Fiber for the Future, Mondays at 5:30 p.m.) to promote the benefits of LUS' fiber-to-the-home plan.
While Cox's regional manager Gary Cassard says his company's promotions are nothing new, followers of the issue say this is only the first small step in the buildup to an election on LUS' fiber plan on July 16. The city-parish administration hasn't received council approval on the election, but a vote is now seen as a pending formality.
"It's already begun," says Steve Creeden, an LUS consultant with the R.W. Beck engineering firm. "I think we're already seeing the first wave." Creeden worked as the local operations manager for Cox Communications for almost four years. He also served as the local general manager of TCA Cable for nine years prior to Cox's buyout of TCA in 2000. Creeden is now working almost full time with LUS on its fiber-to-the-home initiative.
He says that other communities that have gone through these elections have seen incumbent telecom companies spend more than $1 million in media campaigns ' the bulk of which doesn't hit until 60 days prior to the election. Any money that Cox Communications spends on a media campaign would be on top of the internal promotional spots it reserves to run on each of its cable channels. Creeden says when he worked in the cable industry, the station usually kept an average of 30 seconds per hour per channel to run company promos or to give away as bonuses to advertisers.
"It could be significant," Creeden says of the in-house TV ads Cox could devote to a media campaign. "They never completely sell out their inventory so they've always got excess spots that they can use for bonuses for advertisers or for internal use."
In order to combat a potential media onslaught from the incumbent telecom providers, LUS proponents are scrambling to get their own organizations in place. Local attorney Kaliste Saloom III, whose father Kaliste Saloom Jr. served as a city judge in Lafayette for 40 years, is heading up fundraising efforts as chairman of the pro-LUS Political Action Committee. Even though an election is yet to be officially called, SaloomÂ plans to startÂ collecting contributions and have a Web site, www.lafayetteyes.org, up and running this week. "We have a very short window on this," Saloom says. "I looked around and saw something needed to be done, and I wanted to get the ball rolling." Assisting Saloom is Joe Castille, a Hollywood branding and marketing consultant who recently returned to his native town of Lafayette to co-produce a movie based around the legend of Evangeline. Castille says he is now acting as a voluntaryÂ adviser but will likely take a more official role once the campaign picks up. Â
City-Parish President Durel is trying to take a lower profile on the issue but says he will likely help connect volunteers for the campaign. In his place, other local leaders and elected officials, such as former Mayor Dud Lastrapes and state Rep. Joel Robideaux, have indicated they may step into a more public role.
"Joey and [LUS Director] Terry Huval and a few of those guys have carried the torch on this thing for a while now," Robideaux says. "So if they need to expand the speaker's bureau, so to speak, that's something I would consider. If I can help them, then I will."
Robideaux and others could play key roles in a substantial fundraising effort for LUS.
"We think it's going to take upwards of $500,000," says Durel. "We're told we can expect [Cox and BellSouth] to spend upwards of $3 million. This group is just going to have to do a better job of grassroots campaigning and [make] more efficient use of their dollars."
An unexpected grass roots organization is also afoot to promote the fiber initiative. Don Bertrand, a local landman who also serves on the parish Republican Executive Committee, is collecting personal endorsements on his newly formed Web site Fibre911.com., and has 100 volunteers. He sees the pro-fiber stance creating strange bedfellows. "We're going to have people from the local Democratic Party and people from the local Republican Party," Bertrand says. "We're going to have UL students. We're going to have people in neighborhoods. I don't think this is going to be your regular campaign crowd. It's going to have its own unique characteristics. We're not for an individual here. We're voting for an idea, a vision."
For everyone involved, there is a sense that the election will have a profound impact, regardless of the outcome.
"This community is being watched with a whole lot of interest by a whole lot of people across the country on the [telecom industry] side and on the municipal fiber-to-the-home side," Creeden says. "We really stand to set a precedent in this country for municipally-owned utilities getting into this business."
Parents and teachers who support the Common Core education standards sued Gov. Bobby Jindal Tuesday over his actions against the multi-state standards, accusing him of illegally meddling in education policy.
An arrest was announced this morning in connection with last week’s bomb scare at UL Lafayette.
Attorneys, judges and others interviewed by LaPolitics expect 15 to 20 district judge races this year.
"I feel like I'm under siege," an attorney said recently over drinks at Galatoire's Bistro in Baton Rouge. "We all do. Every time I turn around somebody wants a check. District attorney races. The judges. They're killing us."
As a requirement for running for Congress in the 6th District, former Gov. Edwin Edwards has filed his financial disclosure statement with the U.S. House showing his income in 2013 totaling $242,787.
Unlike those swindled by Bernie Madoff, the victims of Texas businessman Robert Allen Stanford’s Ponzi scheme won’t be getting any relief from the Securities Investor Protection Corp.’s emergency fund after a recent appellate court ruling.
Tuesday's Blogs from the Bog!
Prince George turns 1 today; crash victims' bodies headed home; homeless attacked in New Mexico and more national and international news for Tuesday, July 22, 2014.
The legal challenge is part of a continuing struggle over Common Core, which has become controversial since the Board of Elementary and Secondary Education adopted the standards in 2010.
The lone Democrat to announce he's running for governor, state Rep. John Bel Edwards, criticized Republican Gov. Bobby Jindal's budgeting tactics as "running the state like a big Ponzi scheme."
State police have arrested a 42-year-old Kaplan man in the July 7 hit and run fatality crash that killed a bicyclist on Louisiana Highway 92 near Milton.
Republican U.S. Rep. Bill Cassidy has picked up support for his U.S. Senate campaign from a former GOP competitor.
Lisa Hargis Smith lived a mysterious life as seen with her death earlier this month and its impact on the community of those who knew her, whether as a star student in Lafayette High’s class of ‘69, or later as a woman struggling with homelessness and mental illness.
Attorney Valerie Gotch Garrett will announce on Tuesday that she plans to run for the Division E seat of the 15th Judicial District Court.
Back in 2012, three Baton Rouge attorneys came to the aid of several disgruntled police officers with a high-profile lawsuit against the Lafayette Police chief and a number of higher-ups in city-parish government, but in a federal courtroom Thursday, their claims of conspiracy coupled with a lack of evidence backfired and the case was dismissed.
Gov. Bobby Jindal's administration intends to rework how it pays the private managed care networks that provide health services to two-thirds of Louisiana's Medicaid patients.
Gov. Bobby Jindal's administration is raising health insurance rates and cutting benefits for state employees and retirees, to keep their insurance program solvent.
Local, state and federal law enforcement officials spent much of Thursday reviewing their reaction to this week’s bomb threat, which led to the closure and evacuation of UL Lafayette and Girard Park, and a massive search Wednesday for two alleged explosive devices.
"We're not in a better place from the policy perspective than we were two weeks ago," says Education Superintendent John White, commenting on Thursday's face-to-face meeting with Gov. Bobby Jindal to discuss their dispute over Common Core.
Gov. Bobby Jindal appears to remain unmoved by offers of a compromise on procuring testing materials tied to the Common Core based on a terse statement his office released following a meeting Thursday with Superintendent John White.
Wednesday's Senate vote on contraception legislation is the latest example of Democrats' win-by-losing strategy, which forces Republicans to vote on sensitive matters that might rile women this fall.
A benefit will be held tonight at Romacelli Bistro in Youngsville to raise money for the family of fallen cyclist Lon Lomas.
After weeks of public disagreement, Gov. Bobby Jindal and Education Superintendent John White are sitting down to talk about standardized testing for the upcoming school year.
Two members of the Lafayette Parish law enforcement community who also serve on the Lafayette Parish Communications District will not be allowed to apply for the paid position of director of the agency.
After determining that the two reported bomb-like devices at Girard Park and UL Lafayette this morning were non-explosive, authorities have lifted the barricades, and an investigation into who was responsible is now under way.