Enough already! Players call it the No Fun League because of the $5,000 fines levied for such egregious infractions as droopy socks and untucked jerseys. Who Dat Nation got a taste of the real NFL — a corporate behemoth that fiercely guards its image — last week when the Goliath mailed letters to some New Orleans Davids warning them to cease and desist selling merchandise with “Who Dat” and fleurs-de-lis on it because it violates the NFL’s trademark. C’est what? You want to piss off Saints fans? Tell them they can’t have fun.
Since then, the now-well-known response from partisans of the NFL’s New Orleans franchise has been deafening, a reverberate “Who Dat!” punctuated with a middle-finger exclamation point.
The NFL’s bullying of a French Quarter T-shirt shop owner earned brief mention last week by the Associated Press. But it quickly cascaded into a crescendo of outrage by fans who rightfully feel the phrase belongs to them. Gov. Bobby Jindal, Sen. David Vitter, Rep. Charlie Melancon and Attorney General Buddy Caldwell suited up for the home team. It even inspired a Facebook petition letting NFL commissioner Roger Goodell know exactly who and precisely where he can stick dat.
The phrase was first widely used in New Orleans in 1983 after Aaron Neville released a version of “When the Saints Go Marching In” featuring the now familiar chant over a second-line beat. It quickly became an unofficial part of the Saints brand. Presumably the song was released around the mid point in the season when the Saints were 5-3 — a extraordinary record for a hard-luck team, which finished 8-8 that year.
The expression “Who Dat” actually goes back to late 18th century minstrel songs. If that doesn’t establish its residency in the public domain, what does? Even the Cincinnati Bengals do their own version of the “Who Dat” chant. Badly. Like people over 40 using lol in an e-mail.
But the controversy certainly raises trademark and branding issues that the NFL could probably win if the league had the stamina and committed the resources to pressing its case in court. There’s no doubt that the words “Who Dat” and a fleur-de-lis in gold on a black T-shirt means New Orleans Saints. What else could it mean? It’s part of the Saints brand, and the New Orleans Saints are owned by the NFL. But the producers who released the Neville song also say they own the phrase; their company is called WhoDat Inc. They’ve also pressed merchants to cease and desist, though understandably with a fainter blitz than the NFL.
The No Fun League couldn’t win this one, and it understandably backed off. The expression is too ubiquitous, embraced by too many, and the team doesn’t seem to have a problem with its use by fans and local merchants alike. Neither, apparently, did the NFL for most of 27 years. It wasn’t until the Saints earned a Super Bowl berth that the league got prickly about “Who Dat.”
And speaking of the Super Bowl, it’s perfectly fine for me to use the term in this column, which is part of the editorial side of The Independent Weekly. But forget about it in advertising. Last week the Louisiana Press Association reminded members that the NFL owns the trademark to “Super Bowl” and the term is off-limits for advertising. Consequently, our production staff had to notify at least two clients that they can’t use “Super Bowl” in an ad. So, in these pages, you can find great deals on “Super Snacks” and be directed to a “Big Game Party” at a downtown club. I’m certain the latter is not a celebration of felling elephants and rhinoceroses with high-caliber rifles.
Hey NFL, who dat?!
Ready to geaux in purple and gold
The governor is traveling the country laying the groundwork for a possible 2016 presidential campaign, but his approval ratings at home hover well below 50 percent.
State District Judge Bob Downing extended the order and delayed a planned Wednesday hearing about a permanent injunction while negotiations continue between Attorney General Buddy Caldwell and the waste disposal site operator.
New Louisiana higher education commissioner Joseph Rallo will be paid more than his predecessor.
The recently established Downtown Lafayette Restaurant & Bar Association will host a special viewing of the upcoming New Orleans Saints taking on the Carolina Panthers in the open air of Parc Sans Souci on Thursday, Oct. 30.
Belief in a national outbreak of the Ebola zombie virus is becoming more of a threat every day, and The Hayride — Louisiana’s one true bastion for unrelentingly conservative political commentaries — thought it wise to share a certain special someone's “important message” with readers Tuesday on what to do when, not if, it comes.
Acadiana's nightlife guide.
Elijah McGuire and Alonzo Harris each had four rushing touchdowns, and Louisiana-Lafayette rolled to 419 yards on the ground in a 55-40 victory over Arkansas State on Tuesday night.
Bill and Hillary Clinton are the validators-in-chief for Democrats struggling through a bleak campaign season in states where President Barack Obama is deeply unpopular.
JPMorgan Chase is giving $1 million to Louisiana's community and technical colleges, to help with workforce training efforts to match students to available jobs.
President Barack Obama is turning to black radio listeners to plead for midterm votes, a targeted approach to drum up Democratic support at a time when many candidates don't want him around in person.
WaPo Watergate editor Ben Bradlee dies; Clintons stump for Dems; Liberians stranded and more national and international news for Wednesday, October 22, 2014.
Wednesday's Blogs from the Bog!
Law firm unveils newly renovated 200-year-old building.
UL grad named web developer at BBR Creative
Lafayette-based emergency department staffing and management company raises $120 million in senior credit facilities through GE Capital, Healthcare Financial Services.
High-rise apartment building, parking garage, hotel and retail part of new development.
A common thread runs through many of those we oppose: Enshrining in the Constitution protections on programs and their funding sources has had a disastrous effect on Louisiana’s most important economic development engine.
"I am extremely disheartened by the political machines that are attempting to hijack my efforts along with others that advocate for children."
Landrieu, who is fighting to keep her seat for a fourth term, said that Ebola is serious and precautions should be taken, but she accused Republicans of using the virus outbreak in West Africa to "create fear" here at home.
The number of Louisianans with jobs continued to set records in September, but the state's unemployment rate kept rising.
Three bedroom cottage or three bedroom ranch
Sheer lace perfection
Acadiana's nightlife guide.
Louisiana is drowning, quickly.
Law enforcement agencies are participating in a "Louisiana Heroin Summit," designed to address the recent rise in heroin use and drug-related deaths around the state.
State education officials are preparing to release performance scores for public schools and public school districts.
Saints coach Sean Payton is starting a new week by emphasizing, repeatedly, the many good things he noticed during New Orleans' latest loss.
We will be offering our recommendations on the constitutional amendments tomorrow.
Three bedroom in Lawtell or two bedroom in Rayne