Enough already! Players call it the No Fun League because of the $5,000 fines levied for such egregious infractions as droopy socks and untucked jerseys. Who Dat Nation got a taste of the real NFL — a corporate behemoth that fiercely guards its image — last week when the Goliath mailed letters to some New Orleans Davids warning them to cease and desist selling merchandise with “Who Dat” and fleurs-de-lis on it because it violates the NFL’s trademark. C’est what? You want to piss off Saints fans? Tell them they can’t have fun.
Since then, the now-well-known response from partisans of the NFL’s New Orleans franchise has been deafening, a reverberate “Who Dat!” punctuated with a middle-finger exclamation point.
The NFL’s bullying of a French Quarter T-shirt shop owner earned brief mention last week by the Associated Press. But it quickly cascaded into a crescendo of outrage by fans who rightfully feel the phrase belongs to them. Gov. Bobby Jindal, Sen. David Vitter, Rep. Charlie Melancon and Attorney General Buddy Caldwell suited up for the home team. It even inspired a Facebook petition letting NFL commissioner Roger Goodell know exactly who and precisely where he can stick dat.
The phrase was first widely used in New Orleans in 1983 after Aaron Neville released a version of “When the Saints Go Marching In” featuring the now familiar chant over a second-line beat. It quickly became an unofficial part of the Saints brand. Presumably the song was released around the mid point in the season when the Saints were 5-3 — a extraordinary record for a hard-luck team, which finished 8-8 that year.
The expression “Who Dat” actually goes back to late 18th century minstrel songs. If that doesn’t establish its residency in the public domain, what does? Even the Cincinnati Bengals do their own version of the “Who Dat” chant. Badly. Like people over 40 using lol in an e-mail.
But the controversy certainly raises trademark and branding issues that the NFL could probably win if the league had the stamina and committed the resources to pressing its case in court. There’s no doubt that the words “Who Dat” and a fleur-de-lis in gold on a black T-shirt means New Orleans Saints. What else could it mean? It’s part of the Saints brand, and the New Orleans Saints are owned by the NFL. But the producers who released the Neville song also say they own the phrase; their company is called WhoDat Inc. They’ve also pressed merchants to cease and desist, though understandably with a fainter blitz than the NFL.
The No Fun League couldn’t win this one, and it understandably backed off. The expression is too ubiquitous, embraced by too many, and the team doesn’t seem to have a problem with its use by fans and local merchants alike. Neither, apparently, did the NFL for most of 27 years. It wasn’t until the Saints earned a Super Bowl berth that the league got prickly about “Who Dat.”
And speaking of the Super Bowl, it’s perfectly fine for me to use the term in this column, which is part of the editorial side of The Independent Weekly. But forget about it in advertising. Last week the Louisiana Press Association reminded members that the NFL owns the trademark to “Super Bowl” and the term is off-limits for advertising. Consequently, our production staff had to notify at least two clients that they can’t use “Super Bowl” in an ad. So, in these pages, you can find great deals on “Super Snacks” and be directed to a “Big Game Party” at a downtown club. I’m certain the latter is not a celebration of felling elephants and rhinoceroses with high-caliber rifles.
Hey NFL, who dat?!
The Democratic incumbent, seeking her fourth term in office, is a strong supporter of the Export-Import Bank, which helps finance exports of U.S. companies.
Summertime floral with panache
Three bedroom St. Martinville traditional or three bedroom Lafayette contemporary cottage
Acadiana's nightlife guide.
The world is a politically tense place these days with hot spots ranging from the Middle East to Ukraine. In Louisiana and Mississippi, where the political chessboard tends to be a lot less threatening and at times entertaining, this election season is living up to expectations.
As this year’s budget process slogs forward and the Lafayette Parish School Board maintains its hard-headed stance against using any of its more than $60 million reserve fund, another slate of critical programs have rolled through the chopping block, despite the ramifications for the school system.
Meat, cheese and veggies piled high on Texas toast
American companies export smog; UN calls for cease-fire in Gaza; fist bump keeps germ transfer down and more national and international news for Monday, July 28, 2014.
Monday's Blogs from the Bog!
Louisiana has joined nine other states in support of Indiana’s appeal of a federal judge’s ruling that the Hoosier State’s ban on sam-sex marriage violates the Constitution.
The eclectic vibe of summer
Three bedroom River Ranch cottage or four bedroom Youngsville traditional home
The parent of Investar Bank says its second-quarter earnings fell to $1.1 million or 26 cents a share from $1.7 million of 44 cents a share in the same period a year ago.
1,554 rigs were exploring for oil and 315 for gas. Two were listed as miscellaneous. A year ago there were 1,770 active rigs.
The Saints are being cautious in an effort to minimize risk of re-injury.
Most personal auto insurance policies exclude coverage when people charge money to drive others in their personal vehicles.
In this letter to the editor, Lafayette Parish School Board member Shelton Cobb (the board's former president) weighs in on the difficulty behind this year's budget process, calling out a number of his fellow board members over their inability to drop their power struggle with the superintendent and make the interests of the students a top priority.
Acadiana's nightlife guide.
LSU Health Sciences Center says people with a common, hard-to-treat kind of lung cancer can join a new national trial to test drugs faster.
As New Orleans Saints coach Sean Payton and general manager Mickey Loomis spoke about the opening of training camp, steep, tree-covered mountains were in full view behind them.
The family of fallen cyclist Lon Lomas is speaking out after the release this week of the man charged with his death.
"The solutions are obvious: undo consolidation, or amend the charter to make this hybrid attempt at a new form of government work better."
A refreshing twist at a Lafayette institution comes served with a black bean salad stuffed avocado
Louisiana's 21 casinos took in $203.5 million statewide in June, edging up one-half of a percentage point from a year earlier.
Three bedroom Sunset Victorian or three bedroom Opelousas Acadian home
Louisiana designer commissioned for NYC Awards gift
The Board of Elementary and Secondary Education is considering whether to get involved in a lawsuit against Gov. Bobby Jindal for his attempts to undermine use of the Common Core education standards in Louisiana's public schools.
Business First Bank has announced plans for a Baton Rouge market expansion through a merger deal with American Gateway Financial Corp.
Acadiana's nightlife guide.
The latest meeting of a south Louisiana flood board that stirred political turmoil with a lawsuit against the oil and gas industry is taking place amid uncertainty over the future of the lawsuit — and the board's own membership.