Next week when I squeeze into my skinny jeans, I will wear my jeans with a purpose. Peace Over Violence is presenting the 11th Annual Denim Day in LA & USA 2010, a campaign to raise awareness and educate the public about rape and sexual assault. Community members, elected officials, businesses and students are asked to wear jeans on Denim Day as a visible means of protest against misconceptions that surround sexual assault. This year it is Wednesday April 21.

Brother’s on the Boulevard is also raising awareness for the cause; customers will receive 25 percent off regular priced premium denim that one day only. Now that’s worth the fashion statement!

Denim7L

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